Since we have redesigned and built the new website for Camellia Bridal it’s has been crazy for them… according to them website is bring them plenty of business. Just three years ago their Wedding Dress business was started from home and it was just a part-time venture and they weren’t really capitalising on the internet through their old website. Since our website redesign and search engine optimisation solution offered about 2 years ago they have now established a real full time business and now they no long operate from home but actual shop on a main high street in Northampton.

Currently they are getting well over 10,000 (latest figures from January 2010) visitors per month and enquiries from nationally and even some from internationally. Read testimonial.

Take a look at their wedding dress website.

If you are thinking about starting up a new venture and need help and advice corporate identity and internet marketing, please get in touch on 01933 678 522 or visit our website.

Allprint Display are well renowned in the Digital Print industry for producing quality prints and design, first-class service and at very competitive pricing structure. They have produced works for many blue-chip clients to SME’s… names like BOSS, Atimel, Whitbread, Weetabix and so on.

They approached us to come up with new corporate identity that gave them fresh look.

Buzz words; Fresh, Colourful (as in printing), Speedy (as in delivery service they offer), Simple, Evolving with times (as they need to with new technology), Strong Brand, Professional, Independent, Innovative, Quality, Contemporary, Ethical, Competitive, Flexible, Reliable, Committed, Expertise.

Our solution for their corporate identity = ‘colourful windmill’.  One of the main thing we also picked up what they were very good at is the speedy delivery and in the print industry this is a key factor. And they liked a quote by Chris Norton OBE DFC – Director of 2Excel Aviation… which they know how the print industry system works.

Quote “In a Workd where everyone will do what you need tomorrow, it’s great to find a company that gets it done properly, Yesterday!”

http://www.allprintdisplay.co.uk/

Take a look at our corporate indenity and web design portfolio.

If you want to see more Logo Design / Corporate identity / Branding please click on the links.

We were proud to be awarded the project from 3 way pitch. Local Deli in rural country side setting had new owners with fresh new approach to their business and by listening to their brief and their excitement we left the same to give them a unique corporate identity to launched their deli and catering service.

We came up with quiet a few variation on the identity, finally settled on one which they felt did the job. View the logo design. We had also created the stationary design and website.   Their web design needed a fresh look, simple, easy to navigate and simple photography to showcase a modern approach to traditional deli.

http://www.thelarderuk.co.uk

…… the “persona” of a corporation which is designed to accord with and facilitate the attainment of business objectives. It is usually visibly manifested by way of branding and the use of trademarks.

Corporate identity comes into being when there is a common ownership of an organisational philosophy that is manifest in a distinct corporate culture — the corporate personality. At its most profound, the public feel that they have ownership of the philosophy.

In general, this amounts to a corporate title, logo (logotype and/or logogram), and supporting devices commonly assembled within a set of guidelines. These guidelines govern how the identity is applied and confirm approved colour palettes, typefaces, page layouts and other such methods of maintaining visual continuity and brand recognition across all physical manifestations of the brand.

Many companies, such as McDonald’s and Electronic Arts, have their own identity that runs through all of their products and merchandise. The trademark “M” logo and the yellow and red appears consistently throughout the McDonald’s packaging and advertisements. Many companies pay large amounts of money for an identity that is extremely distinguishable, so it can appeal more to its targeted audience.

Corporate identity is often viewed as being composed of three parts:

Corporate design (logos, uniforms, etc.)

Corporate communication (advertising, public relations, information, etc.)

Corporate behaviour (internal values, norms, etc.)

In June 2008, Rak Design was approached by Salcey Cabinet Makers to pitch, along with 2 other design companies, for their new corporate identity project. We were delighted when we were awarded the contract as it has been, and still is, a very enjoyable project to work on.

Salcey Cabinet Makers are a fast-growing presence in the field of bespoke design, and build solutions for furniture, kitchens, cabinets, room-sets etc… you describe your dream furniture and they will design and build it for you! Pre-built mass-manufactured products are a definite no no for Salcey; they take pride in their traditional approach to creating unique pieces of hand-crafted work.

Our brief was to create a new corporate identity that reflected: old values, built to last, hand crafted, firm foundation, quality product and service, historical look and feel. The logo was of primary importance as it was to be used in a wide variety of applications, including van livery, studio signage, websites, folders, stationery, promotional materials, advertising, A boards etc.

Our first step was to do some thorough research not only with regards to Salcey’s business objectives, USP, SWOT etc, but also general competitor and market research so that we could get a strong handle on what their logo should be saying/representing. We found some very interesting and pertinent facts that enabled us to move onto the next stage with confidence.

We started with rough sketches and mock ups of logos and overall corporate identity, exploring a variety of pictorial and typography options.

Scripty Font Solution

This was one of the ideas that Salcey liked and they asked us to explore it further. Read later about what we did next……